The fourth edition of AGENCY SCOPE South Africa 2021/2022 is moving rapidly along towards disclosing the analysis industry leaders have…
Kristaps Safranovs
Ad of the Day: mock festival posters replace lineup with copy highlighting male harassment
/ August 30, 2021The world is still waking up to the extent of male violence against women. When two in five women admit…
Trends, challenges and opportunities: maximising OOH’s impact in South Africa
/ August 29, 2021A number of trends and opportunities paint a bright future for out of home. To make the most of these,…
Gamification, a new level of engaging with your brand audience
/ August 29, 2021By gamifying content, you are asking consumers to engage with the brand in an entertaining way, and that sometimes that…
Amazon plans network of boutique department stores selling own-brand products
/ August 28, 2021Amazon is seeking to open a chain of department store-style retail outlets across the US to give customers an in-person…
Comic: The Field Guide To The Privacy Sandbox
/ August 28, 2021A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem… Source
Business on the Move, including Walmart, White Claw and more
/ August 27, 2021Another week, another wave of account news, reviews, agency launches, rebrands and acquisitions. Check out our global round-up to see…
Bring out the popcorn: the best films set to roar into cinemas in the second half of 2021
/ August 27, 2021Producers and distributors were wary to release their $100 million+ films to less than full capacity cinemas … But with…
APS Group expands further into Asia Pacific to meet growing demand
/ August 26, 2021Global marketing services business APS Group has expanded further into the Asia Pacific region with the hire of Fiona Zeng…
Brands have an exciting opportunity to prioritise first-party data now to win long-term
/ August 26, 2021POPIA is just another step in the long journey towards consumer privacy and should be welcomed, and brands making strategic…