The mere fact that your ad was liked by its audience is not evidence that the ad was in any…
Kristaps Safranovs
APS bolsters management team with heavyweight hire
/ May 20, 2021Global marketing services business APS Group has further strengthened its senior management team with the appointment of industry veteran David…
The Golden State: A Closer Look at Mining in California
/ May 19, 2021California is known for its history of gold mining. Today, mining in California produces various minerals, from gold to rare…
Why the fashion industry needs to improve its integrity
/ May 19, 2021Have you ever stopped to think about the environmental impact your clothes have had? In a world before Covid, the…
IronSource On Telcos, Why It Chose The SPAC Route To IPO And The Hotness That Is Mobile Gaming
/ May 18, 2021Ironsource cofounders Omer Kaplan and Arnon Harish on mobile gaming, filing for an IPO and why telcos will continue to…
European Super League marketing autopsy: where football’s breakaway went wrong
/ May 18, 2021Loathed by fans, lambasted by pundits, players and politicians, football’s newly announced European Super League (ESL) has been met with…
Smarter, more targeted advertising through technology
/ May 17, 2021Now, more than ever, there is a clear demand for responsible and accountable spending on advertising, with insightful and attributable…
WATCH: Isibaya bids fond farewell to fans, cast and crew
/ May 17, 2021Telenovela Isibaya came to an end on 2 April after a successful eight-year run. Now the team at DStv and…
Fact Check: Uncovering the Truth Behind Five ESG Myths
/ May 16, 2021ESG investing continues to break fund inflow records. In this infographic, we unpack five common ESG myths. Source
The new tech reset
/ May 16, 2021How we shop, learn and play has evolved, with some changes brought on by the pandemic, and others brought on…