A hybrid media agency is a model which borrows heavily from the old model of multiple disciplines under one roof…
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The stoic resilience of Israel’s Tech Ecosystem – Welcome to the Middle East
/ May 24, 2021After “defeating Covid 19” and returning back to a new normal, all of us were back indoors. But none of…
Buying smart: the hybrid platform model
/ May 24, 2021*[PARTNER CONTENT] TV is experiencing a period of accelerated change and disruption – traditional television was about a set time,…
Media Moves: Matrix Communications Group buys SoulProviders Collective, Humanz appoints country manager for SA, SuperSport acquires Schools Sport Live
/ May 23, 2021The Media Online's weekly round up of people, account and business moves in media. Source
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/ May 23, 2021Error 404 Source
What brands need to know about working with podcasts
/ May 22, 2021Podcasting has matured, reached that phase in its adoption cycle where brands have begun to notice its potential but it…
Raising Money Smartly – VC Cafe
/ May 22, 2021For the founders out there… There’s raising smart money, and then there is raising money smartly. Source
OpenAP Releases Identifier So Advertisers Can Buy And Measure Across Linear And Digital
/ May 21, 2021OpenAP has technology to unify onboarding, campaign activation and measurement across its member networks, so that advertisers don’t have to…
The “Lovemaking Model” for Happiness
/ May 21, 2021This is a slightly different post than normal, inspired by a book i’m reading, called Happier. The book… Source
When chasing down targets, it pays to aim for the heart
/ May 20, 2021The mere fact that your ad was liked by its audience is not evidence that the ad was in any…