“On TV And Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written…
Marketing
How the World’s Top Gold Mining Stocks Performed in 2020
/ February 28, 2021The GDX is an ETF that tracks the performance of the top gold mining stocks. How did the GDX and…
SA Budget: It’s time to disrupt the status quo
/ February 27, 2021We believe the status quo is there to be upset. It is our view that if you're not disrupting, you're…
Future of Media: How tech polices brand safety, Oz news laws, Tide turns on accessible ads
/ February 27, 2021This is an extract from The Drum’s Future of Media briefing. You can subscribe to it here if you’d want…
Mapped: The World’s Youngest and Oldest Countries
/ February 26, 2021Higher life expectancies and lower fertility rates are reshaping our demographics. Where are the youngest and oldest countries in the…
How To Fix Our Broken Approach To Privacy Protection Regulation
/ February 26, 2021What if investors, prior to funding a company, had regulators conduct a full privacy compliance evaluation as a prerequisite to…
After keyword blocking, what’s next for brand safety and the ‘asshole of the internet’?
/ February 25, 2021In 2020, many of us were inundated with well-intentioned social good marketing campaigns. But audiences of publishers talking about race,…
The Hotseat: Donald Mokgale, a man in perpetual motion
/ February 25, 2021Donald Mokgale is the newly appointed CEO for Out There Media Sub-Saharan Africa. Source
The World’s Most Searched Consumer Brands
/ February 24, 2021From Apple to Zara, this unique map showcases which popular consumer brands were searched for the most around the world.…
Understanding the neo-digital landscape
/ February 24, 2021The time has passed where consumers only frequent the same handful of social networks; the neo-digital consumer is comfortable navigating…