Only a few companies have broken into the Trillion-Dollar Club. Who's a member, and who’s hot on their heels? Source
Marketing
Here are the brands SA’s youth love! Winners of Sunday Times GenNext 2021 announced
/ September 26, 2021[PRESS OFFICE] Nike has claimed an 8th consecutive Overall Coolest Brand award, while also bagging the Coolest Clothing Brand and…
Google enlists Marcus Rashford to ask life’s searching questions in latest ad push
/ September 25, 2021Footballer turned social campaigner Marcus Rashford has teamed up with Google to ask some of life's big questions for its…
Wall Street Bullish On ViacomCBS’s Streaming Ambitions; New CEO Gives IAB Tech Lab A Push
/ September 25, 2021Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Swimming Up-Stream Wall Street is coming around to streaming…
Ocean Outdoor sees 196% Q2 revenue boost after slow start to 2021
/ September 24, 2021Ocean Outdoor has posted a triple-digit jump in second-quarter 2021 revenues of 196% to £25.9m, a ‘significant upturn’ from the…
Performance CTV Provides A One-Stop Shop For DTC Brands
/ September 24, 2021“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Today's column is by…
The Importance of FDI and Why It Must Be Revived
/ September 23, 2021Foreign direct investment (FDI) has helped to transform entire economies around the world. So why has it been declining? Source
The Opera Browser’s $80 Million Ad Business Is Adding A Self-Serve Option
/ September 23, 2021Opera Ads, the online ad platform launched by Norwegian browser maker Opera in 2019, launched a self-serve ad plarform aimed…
Why We Invested in Toya
/ September 22, 2021*by Kevin Baxpehler At Remagine Ventures we like to say that “we invest in technologies that change how… Source
Ad of the Day: Katy Perry anthem strikes a sombre chord in Sandy Hook PSA
/ September 22, 2021Sandy Hook Promise, the non-profit that aims to prevent gun violence in schools, has returned with another powerful campaign by…