It used to be that journalism was the stronger player in the relationship, but now as a result of cuts…
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Europe Leads in EV Sales, but for How Long?
/ May 15, 2021Europe was the global leader in EV sales for the first time in 2020, surpassing China by a thin margin…
Google Hit With Suit In The UK Over Illegal Tracking; Lawmakers Dig In On Algorithms
/ May 14, 2021Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Take Two Google seems perennially mired in litigation these…
Gender-diverse journeys are essential to modern retail
/ May 14, 2021For decades, it was taken as gospel that the best approach to branding lay in targeting specific groups through the…
Facebook Ad Revenue Is Up 46% YoY – And ARPU Keeps Rising, Too
/ May 13, 2021Facebook’s ability to generate buckets of ad revenue despite seemingly anything frankly makes its earnings reports a bit … boring.…
Ranked: The Top 10 Football Clubs by Market Value
/ May 13, 2021In football, there's a lot on the line both on and off the pitch. The top 10 clubs are holding…
How Link in Bio became the new online real estate for the creator economy
/ May 12, 2021The creator economy is booming, and so are the tools for creators. Link-in-bio became an important piece of online identity…
Media Moves: Ads24 opens up a new advertising world, AdFreeway launches in SA, NatGeo’s Endangered Colours campaign
/ May 12, 2021The Media Online's weekly round up of people, account and business moves in media. Source
Seven days on Twitter: Finally, a president in the dock
/ May 11, 2021Just when we thought the headlines would slow this week, this morning the news broke that Zulu Queen #MantfombiZulu passed…
Why Ad Buyers Are Focused On Targeting In TV
/ May 11, 2021“On TV And Video” is a column exploring opportunities and challenges in advanced TV and video. Nielsen’s recent agreement with Roku is poised to…