As cryptocurrency transactions rise, merchants are looking to position themselves to take advantage of this new wave of crypto spending.…
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When journalists lie: Mpati Commission findings expose the truth
/ October 12, 2021Anyone who watched 77 witnesses give eight months' of televised under-oath evidence at the Mpati Commission of Inquiry must have…
Marketers react to Google hammering out flawed last-click attribution model
/ October 12, 2021Google has updated how marketers measure the effectiveness of their advertising campaigns by shelving last-click attribution (LCA) for a supposedly…
The Dirty Little Secret About Media’s Digital Supply Chain (And What You Can Do About It)
/ October 11, 2021“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written…
The Powerful Ramifications Of Removing Link Blockage In China
/ October 11, 2021The Chinese government has implemented regulations that prohibit link blocking – here's what that move means for advertisers and marketers. Source
LUMA On Q3: Ad Tech Matures, SaaS Evolves And SPACs Begin To Wither
/ October 10, 2021After four quarters of spiking valuations and a hot streak of ad tech IPOs, the market is starting to stabilize,…
5 Israeli Creator Economy Startups to Watch
/ October 10, 2021Israeli startups are waking up to the opportunities in the Creator Economy, and the potential it has to disrupt the…
Farewell to the ‘Chief Brownie’, Val Boje
/ October 9, 2021The real tributes have come from her friends, colleagues and the people and organisations she wrote – and cared –…
Seven days on Twitter: ‘Hello literally everyone, let’s #GoSailing
/ October 9, 2021A 7-Day Acumen Media Report by Tonya Khoury. It’s not often I start the weekly report with an international story…
Ranked: Big Tech CEO Insider Trading During the First Half of 2021
/ October 8, 2021Big Tech is worth trillions, but what are insiders doing with their stock? We breakdown Big Tech CEO insider trading…