Middle market malls have been springing up countrywide post 1994. These have proven resilient even through the Covid-19 pandemic and…
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MOST Awards Magazine: All the winners
/ October 2, 2021The winners of the 12th MOST Awards have been announced. All the details in this special issue of The Media.…
Going Big On Media With Stagwell CEO Mark Penn
/ October 2, 2021Mark Penn, CEO of Stagwell – the new entity that was formed by the merger with MDC Partners – has his…
Cola-Cola hopes ‘Real Magic’ campaign casts right spell for a global turnaround
/ October 1, 2021Hoping to reverse its fortunes, Coca-Cola has unveiled its first global campaign in five years. This begins a new chapter…
Value in the Ground: Cartier Resources’ Chimo Gold Mine
/ October 1, 2021Cartier Resources (TSX-V: ECR) is deploying the right strategy in the right region, to deliver gold resources at its Chimo…
Roku And Shopify Bring Ecommerce To CTV; WaPo’s Zeus Launches A News Publisher Ad Network
/ September 30, 2021Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Buy What You Know Shopify and Roku announced a…
The Best Selling Vehicles in America, By State
/ September 30, 2021From Ford trucks in the Midwest to Toyota cars on the coasts, here are the best selling vehicles in America,…
The importance of rest and what agencies are doing about it – part 2
/ September 29, 2021Off the back of Michaela Coel’s inspiring Emmys acceptance speech, where she alluded to the importance of rest for nurturing…
Antimicrobial Copper: The Germ-fighting Metal
/ September 29, 2021Antimicrobial copper kills over 99.9% of certain bacteria within two hours of exposure. Find out how copper kills germs in…
Why Non-Advertising Businesses Are Going Into Ads
/ September 28, 2021One of the most important trends in advertising right now is the rapid growth of ad businesses stood up by…